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Alright, let’s get real. An informational interview is your golden ticket to insider info about a company, role, or industry you’re eyeing. It’s not a job interview—so breathe easy. Think of it as a friendly chat where you get to ask the questions and soak up valuable insights from someone who’s already in the trenches. All you do is set up a meeting with someone and ask them questions about their career path and their job. All of your questions should be tailored and come from your heart. Your goal after an informational interview is to have more clarity on your next career move.
The Benefits of an Informational Interview
Informational interviews are like your secret weapon. Here’s why:
Get the Scoop: Learn about the day-to-day reality of a job or industry straight from the horse’s mouth.
Network Like a Pro: Build genuine connections that can open doors later.
Boost Your Confidence: Arm yourself with insider knowledge, so you walk into job interviews feeling like a boss.
Clarify Your Path: Decide if a particular career or company is really the right fit for you.
When Should You Use an Informational Interview?
You should use informational interviews at various stages of your career journey.
If you’re exploring career options and not sure which path to take, talking to someone who’s been there can provide clarity and direction.
During job hunting, before you even apply, getting the inside track on what companies are really looking for can give you a significant edge.
Considering a career change? An informational interview can help you understand what it takes to make the leap and whether it’s worth it.
Even if you’re already on a career path and looking to climb the ladder, learning what skills or experiences you need to advance can be incredibly beneficial.
It’s all about gathering information to make informed decisions and move forward with confidence.
You might also like my free templates: How to email a hiring manager and recruiter.
Who Should You Ask for an Informational Interview?
Think strategically about who you want to reach out to. Industry experts who are where you want to be can offer invaluable insights. Alumni from your school can be a great resource because a shared background makes for a smoother connection. Don’t underestimate the power of connections of connections; leveraging LinkedIn or mutual contacts to find your interviewee can open up opportunities you hadn’t considered.
Here’s an email template to get you started:
What Questions You Should Ask in an Informational Interview
Alright, once you've scheduled your informational interview, now, let’s arm you with some killer questions. Before you enter the room, have some questions ready to go. I prefer to prioritize them, because chances are you'll have a great discussion and time will fly by before you know it!
About the Role:
Can you walk me through a typical day in your job?
What do you enjoy most about your role? What are the biggest challenges?
How did you get started in this role?
What skills are most important for success in this role?
How do you see this role evolving in the next few years?
About the Company:
How would you describe the company culture?
What makes someone successful at this company?
What do you like most about working here?
Are there any upcoming changes or initiatives in the company?
How does the company support professional development?
Career Path and Growth:
What was your career path like? Any pivotal moments?
What skills or experiences do you think are crucial for someone in this field?
How did you advance to your current position?
What advice would you give someone looking to enter this field?
What are some common career paths in this field?
Industry Insights:
What trends are you seeing in the industry?
Any advice for someone looking to break into this field?
What challenges is the industry currently facing?
How do you stay updated on industry developments?
Are there any professional associations or groups you recommend joining?
Networking and Next Steps:
Can you recommend any other people I should talk to?
If this were a role I was interested in, what do you recommend as my next steps?
Are there any resources (books, websites, organizations) you’d suggest?
What are some good ways to network in this industry?
How can someone new to the industry build their reputation?
Are there any events or conferences you recommend attending?